Enterprise-Ready
Sitecore SEO Consultant Services
I am Shounak Gupte. With over 15 years of experience in Technical SEO and enterprise CMS, I help Sitecore teams fix indexation, templates, and performance issues that block rankings, traffic, and pipeline.
Not Featured On Any Of These
But Still AWESOME !
The Hidden Cost of Sitecore SEO Misconfiguration
Sitecore is powerful, but small configuration mistakes create massive crawl waste, duplicate templates, and slow pages that quietly kill organic performance.
of enterprise CMS builds generate near-identical pages that dilute authority without strict content and URL governance.
Sitecore pages with heavy scripts and unoptimised media often exceed this, lowering engagement and conversions.
of priority pages can remain excluded when canonicals, redirects, or robots rules conflict across environments.
Sitecore SEO Consulting as a Growth Stabiliser
Sitecore SEO is about control: clean templates, crawlable structures, and performance standards that keep enterprise sites discoverable and scalable.
Clean Template Governance
Prevent duplicate clusters and enforce SEO-safe template rules across components and page types.
Crawl & Indexation Clarity
Align sitemaps, robots, canonicals, and redirects so Google indexes the pages that matter most.
Performance & CWV Uplift
Improve speed and stability across Sitecore templates to increase rankings and conversion rates.
Safer Releases at Scale
SEO QA guardrails for deployments, environments, and content publishing workflows.
Core Expertise
I specialize in the complex intersection of technology and search discovery.
Technical SEO Audits
Deep-dive forensic analysis of your site architecture, crawlability, and indexability.
Enterprise SEO
Scalable strategies for sites with millions of URLs and complex stakeholder environments.
Architecture & Migrations
Risk-free platform migrations and structural overhauls protecting your organic equity.
Core Web Vitals
Engineering-led performance optimization to meet Google’s strict user experience signals.
The Sitecore SEO Delivery System
A structured approach to fixing enterprise CMS issues with clear requirements, technical validation, and scalable governance.
Sitecore SEO Discovery
Review templates, components, URL patterns, environments, and crawl behaviour to find root issues.
Prioritised Fix Roadmap
Translate findings into an impact-driven plan with developer-ready tickets and clear acceptance criteria.
Implementation & QA Support
Work with engineers to validate canonicals, redirects, schema, and render output across key templates.
Monitoring & Governance
Set up ongoing checks for indexation, crawl waste, and release regressions to protect growth long-term.
What Sets Me Apart?
Direct access. Faster execution. Higher accountability.
Typical Agency
- Locked-in 12 month contracts
- Managed by junior account execs
- Generic, template-based reports
- Opaque "proprietary" methods
Shounak Gupte
- No Locked-In Contracts. Performance based.
- 100% Transparency. Data-driven approach.
- Ethical. White-hat practices only.
- Customized strategy for YOUR stack.
Meet Shounak Gupte
Bridging the gap between technical complexity and revenue growth.
I am an expert SEO Consultant with over 15 years of experience in Digital Marketing & Web Development. I help businesses grow online by solving the technical bottlenecks stopping you from scaling.
Mission.
My mission is to exceed your expectations. I deliver highly effective digital marketing services to help businesses improve their output, profitability and achieve their goals.
Vision.
To succeed in business you must be willing to work hard and be committed to your dream. My aim is to have every business I work with reach the highest possible ranking on the internet.
My Approach
Driven by data, grounded in ethics, and executed with technical precision.
Customized Strategies
I create tailored SEO strategies based on your specific business goals, target audience, and industry, ensuring a unique approach that delivers results.
Technical Expertise
As an SEO expert, I possess deep technical knowledge and keep up with the latest trends and algorithm updates to optimize your website effectively.
Data-Driven Approach
I rely on data and analytics to drive my SEO decisions. By constantly analyzing performance metrics, I refine strategies for continuous improvement and better ROI.
Transparent Reporting
I provide clear, actionable reports that focus on key performance indicators (KPIs) and ROI, removing the jargon so you can see exactly how my work impacts your bottom line.
Ethical Practices
I follow white-hat SEO techniques and adhere to industry best practices. My ethical approach ensures long-term sustainability and protects your website from penalties.
Collaborative Partnership
I value collaboration and believe in working closely with my clients. I take the time to understand your business objectives and actively involve you in the SEO process to achieve mutual success.
Client Impact
Sitecore SEO Governance for a Multi-Market Enterprise Brand
Implemented Sitecore template governance, canonical rules, and environment validation to reduce duplication and improve index coverage across regions.
Key Results
- 36% reduction in duplicate indexable URLs
- 3.2x increase in indexed priority pages
- Improved rankings across core solution pages
Sitecore Performance and Indexation Fixes for a Financial Services Site
Optimised Sitecore templates for speed, cleaned up sitemap rules, and resolved canonical conflicts that caused widespread index exclusions.
Key Results
- 44% decrease in excluded URLs in GSC
- Core Web Vitals uplift across key templates
- Increase in qualified organic conversions
Sitecore Migration SEO for a Global Technology Company
Supported a complex Sitecore migration with redirect mapping, staging crawls, and post-launch monitoring to protect rankings during release.
Key Results
- 96% of organic traffic retained post-launch
- Redirect coverage validated across key sections
- Stabilised crawl and indexation within weeks
Based in Melbourne
Serving Clients Worldwide
Localized strategies for dominant international performance.
Sitecore SEO FAQs
What enterprise teams ask before hiring a Sitecore SEO consultant.
Yes. I specialise in enterprise CMS SEO, including Sitecore templates, components, and publishing workflows.
Absolutely. I audit the output and architecture regardless of version, then tailor fixes to your implementation.
Most Sitecore audits take 2–4 weeks depending on template volume, environments, and crawl scale.
I provide specifications, snippets, and QA guidance. Your developers deploy changes to meet security and workflow requirements.
Duplicate templates, crawlable parameters, inconsistent canonicals, broken redirects, and performance regressions across releases.
Yes. I provide SEO planning, redirect mapping, staging validation, and post-launch monitoring for safer transitions.
Yes. I implement hreflang, localisation structures, and governance to avoid cannibalisation across markets.
Index coverage improvement, reduced crawl waste, faster templates, and growth in organic traffic and conversions.
Yes. Ongoing support prevents regressions and keeps templates and content governance SEO-safe as teams ship changes.
No guarantees. I guarantee technical clarity, best-practice execution, and governance that maximises sustainable results.
Sitecore SEO Consultant
Why Enterprise Teams Hire a Sitecore SEO Consultant
Sitecore is built for enterprise scale, but scale amplifies SEO mistakes. A Sitecore SEO consultant ensures your templates, components, and publishing workflows produce clean, crawlable output. Without governance, Sitecore builds can generate duplication, inconsistent canonicals, and indexation gaps that suppress rankings. Fixing these issues turns your CMS into an asset that compounds organic growth.
Search engines evaluate what your Sitecore pages render, not what the CMS intends. That is why output validation is critical across environments, languages, and templates. A Sitecore SEO consultant identifies crawl waste, consolidates duplicates, and ensures sitemaps and internal linking support priority journeys. The outcome is more indexable pages and stronger authority flow to high-intent sections.
Solving Template, Indexation, and Performance Issues with Sitecore SEO
Most Sitecore SEO challenges start at the template layer: metadata rules, headings, schema, and internal link modules. When these are inconsistent, quality signals weaken and pages compete against each other. A Sitecore SEO consultant aligns templates with search intent and technical best practices, so every page type supports rankings. This creates predictable SEO performance across large content libraries.
Performance is another common blocker in Sitecore, especially with heavy front-end frameworks and media-rich components. Slow pages reduce engagement, reduce conversions, and can restrict crawling at scale. By improving Core Web Vitals and stabilising template output, Sitecore SEO lifts both rankings and user outcomes. This is where SEO and CRO align most clearly.
Scaling Global Growth with a Sitecore SEO Consultant
Sitecore often powers multilingual, multi-market experiences where technical signals must be precise. A Sitecore SEO consultant implements hreflang, localisation structures, and content governance to prevent cannibalisation. This ensures the right page ranks in the right region, protecting performance across markets. With enterprise sites, small fixes at the system level deliver outsized gains.
As releases ship, regressions are common without SEO QA guardrails. Ongoing Sitecore SEO keeps templates compliant, crawl paths clean, and performance stable. Instead of reacting to drops after deployments, you prevent issues before they reach production. That is how Sitecore becomes a reliable platform for sustained organic growth.


